Part of EAFO’s Series on EV Market Trends Across Europe

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Romania's automotive market saw a shift toward electrification in 2024, with a 25.1% increase in electrified vehicle registrations compared to the previous year. This growth reflects a rising consumer interest in greener alternatives, even as fully electric vehicle (BEV) registrations experienced a decline.

Key Market Highlights for 2024:

• Total new car registrations: 151,105 (+4.49% YoY)
• Electrified vehicles (BEV + PHEV + hybrids): 25.1% market share
  • Fully electric vehicles (BEVs): 6.5% market share, down from 10.7% in 2023
  • Plug-in hybrids (PHEVs): 4.3% market share, up from 3.8% in 2023
  • Hybrid vehicles (non-plug-in): 58,470 units, up 35% YoY

December Surge:

• New car registrations (December): 13,807 units (+21.4% YoY)
• Electrified vehicles (December): 32% market share, surpassing diesel's 9.2% share
• Growth driven by strong SUV and hybrid segments.

Top-Selling Models:

Electric Vehicles (BEV):

1. Dacia Spring: 3,263 units (-52.5% YoY)
2. Tesla Model 3: 1,679 units (+64.3% YoY)
3. Tesla Model Y: 846 units (-59.3% YoY)

Plug-in Hybrids (PHEV):

1. Ford Kuga: 593 units (-17.6% YoY)
2. Toyota RAV4: 500 units (+29.9% YoY)
3. Hyundai Tucson: 483 units (+27.4% YoY)

Hybrids (non-plug-in):

1. Toyota Corolla: 3,281 units (+52.3% YoY)
2. Toyota RAV4: 2,361 units (+56.5% YoY)
3. Toyota Yaris Cross: 2,361 units (+20.7% YoY)

Light Commercial Vehicles:

• Electric LCVs: 552 units (+38.3% YoY)
• Total LCV registrations: +23.4% YoY
• However, heavy commercial vehicles and buses saw a decline of 7.9%.

Market Leader by Brands (2024):

1. Dacia: 44,430 units
2. Toyota: 12,818 units
3. Skoda: 10,612 units
4. Hyundai: 10,268 units
5. Renault: 10,252 units

Outlook for 2025:

While the decline in BEVs suggests challenges, the steady growth in plug-in and hybrid vehicles demonstrates Romania's commitment to greener mobility. Investments in EV infrastructure and consumer incentives could further accelerate this transition. As hybrid and electrified vehicles make up a larger share of the market, Romania’s journey toward sustainable transportation is gaining momentum.

Source:

• General Directorate for Driving Licenses and Registrations (DGPCI)
• Association of Automobile Manufacturers of ROMANIA (ACAROM)

Views and opinions expressed are those of the author(s) and do not reflect those of the European Commission.